Approaching methods used on KOLs, prioritized from easy (1) to difficult (5) below:
- Email or LinkedIn message: This is a simple and easy way to reach out to the KOL. It allows the MSL to introduce themselves, their company, and express interest in a potential collaboration or discussion. However, this method may not always guarantee a response from the KOL.
- Referral from a mutual connection: If the MSL has a…click here for more.
If none of these methods work, the MSL can consider the following options:
- Revisit the approach: The MSL can take another look…click here for more.