Maintaining a positive relationship with KOLs is crucial for MSLs as it helps to establish trust and credibility. Here are some steps that MSLs can take to maintain the relationship:
- Regular communication: Stay in touch with the KOL through regular communication, which could include email, phone calls, or in-person meetings. Keep them informed of any updates or new information related to the drug or therapy area that they are interested in.
- Provide value: Offer the KOL value by providing them with…click here for more.